I’m breaking ALL the rules of email communication right now!!
There are about 10 interactive elements inside this letter - which is a complete NO NO!
However, I want to encourage you to read through slowly, so you can understand all of what’s available to you.
Table of Contents
If you’ve been reading my emails for a while, you probably noticed last week’s message looks different. That’s intentional.
I’ve moved my weekly letter to a new software platform (Beehiiv) for one reason:
it lets me deliver more value to you, in a cleaner, more useful, more modern way.
Here’s what you get now (beyond a weekly email):
• A clean, modern blog
Every long-form piece I write now lives in a central place you can read, reference, and share whenever you want.
• Better structure for leadership frameworks
Beehiiv makes it easier for me to break down systems, models, and stories in a way that’s actually readable.
• Built-in polls and surveys
This lets me create content based on what you want more of, not just what I feel like writing about.
This is what a poll looks like
• Supporting links and resources inside the posts
So you get depth, clarity, and direction — not just AI slop.
For example, you can take a free assessment on your Leadership, or your test your Personal Influence score (aka personal brand)
You can Earn REWARDS!
Beehiiv lets me reward you for helping us grow!!
You can now share The LINC with your network and you’ll earn EXCLUSIVE access to things like:
Leadership tools and templates
Behind the scenes access to what I’m building for companies
Exclusive business analysis and breakdowns
Invitations to Private Q&A Sessions
and loads more… you tell me, what kind of bonuses would you like?!
All you have to do is share this, or any other article with a friend.
How easy is that?!
What “The LINC” actually means
L — Leadership Intent
Clarity of purpose, direction, and what you’re building.
I — Internal Alignment
Matching your actions and behaviors to the vision you say you want.
N — Non-Negotiables
Setting the standards and systems that remove inconsistency.
C — Consistency
Executing with discipline until results become predictable.
And of course, the acronym built to illustrate the connection we’re making from where you are, to where you want to be.
If you’re here, this is the journey we’re taking together.
Who The LINC is for
Leaders of all kinds.
Founders. Executives. Operators.
People responsible for decisions, outcomes, culture, or direction.
People who value:
Structure over guessing
Execution over effort
Systems over chaos
Real leadership over noise
If that’s you, (I already know it it) this is your place.
What we’re building right now
Behind the scenes, I’m working on:
A January leadership + execution program called Leave No Doubt
A series of leadership frameworks rooted in the LINC model
Training, workshops, and talks for organizations & associations
Deeper content on systems, accountability, and performance
If you’re reading this, you’ll be getting first access to all of it.
What you’ll get each week
One high-impact leadership insight.
Actionable. Clear. Rooted in real experience.
Something you can apply immediately — not theory for theory’s sake.
Plus the occasional opportunity, resource, or behind-the-scenes update.
The LINC isn’t a broadcast.
It’s a collaboration — and you’re part of shaping what comes next.
Talk soon,
Brian
P.S.
Hit reply and tell me what’s one thing you want to improve or solve in your leadership journey right now????
oh and here’s that referral link again. Start stacking reward points right now!!
